Brazil is on track to become the world’s fifth-largest regulated betting market in 2025, with projected revenues of USD 4.139 billion (approximately BRL 22 billion). The milestone comes just one year after the country implemented its formal sports betting regulatory framework, signaling the nation’s significant long-term growth potential in the global betting industry.
Data compiled by Regulus Partners, based on financial reports and estimated betting volumes, shows Brazil closing in on Italy (USD 4.617 billion) and Russia (USD 4.515 billion). The United States and the United Kingdom remain the two largest markets globally, while Brazil’s ascent positions it ahead of Australia, Canada, and France.
Industry experts attribute this growth to a combination of regulatory clarity, advanced technology adoption, and consumer-focused measures. The widespread implementation of the Pix instant payment system and enhanced responsible gaming standards have been pivotal in creating a safer and more transparent market environment.
“Brazil has all the conditions to soon become a global reference in regulation and best practices,” said Vitor Silveira de Andrade, CAO of 1PRA1. Legal and industry professionals agree that the market is still in its infancy, offering ample room for responsible expansion, innovation, and investment.
Market leaders highlight the country’s ability to attract skilled labor and deploy cutting-edge technology comparable to the United States and the United Kingdom. As Brazil continues to develop its regulatory infrastructure and gaming ecosystem, it is poised to emerge as a key benchmark for the region and an attractive destination for operators worldwide.
The first year of regulation demonstrates Brazil’s capacity to grow responsibly, provide economic benefits, and establish itself as a global leader in regulated betting. Analysts and investors alike are watching closely as the market matures and delivers on its potential.
