DraftKings and FanDuel Linked to Potential Prediction Market Parlays Ahead of Super Bowl LX
DraftKings and FanDuel may soon be connected to the introduction of parlay-style prediction market products, with developments accelerating ahead of Super Bowl LX.
The potential expansion follows a recent product filing by CME Group, a derivatives exchange that has partnerships linked to both sportsbook brands. The filing was submitted to the Commodity Futures Trading Commission and outlines proposed event-based contracts tied to major sporting outcomes.
CME Filing Signals New Product Structure
The filing references “Event Contract Swaps on Pro Football Championship Combos,” suggesting products that could allow users to take positions on multiple related outcomes within a single contract. While not identical to traditional sportsbook parlays, such structures could mirror combination betting formats commonly used by bettors.
Regulatory approval would be required before any such products could launch, and neither DraftKings nor FanDuel has formally announced a release timeline.
Super Bowl Timing Raises Strategic Interest
The Super Bowl is the most heavily wagered sporting event in the United States, with legal betting handle regularly exceeding US$1 billion. Prediction market platforms have increasingly targeted major sporting moments as opportunities to attract liquidity and engagement.
If approved ahead of Super Bowl LX, combination-style prediction contracts could allow established sportsbook brands to leverage their scale and customer bases within a federally regulated market framework.
Growing Competition in Prediction Markets
Prediction markets have expanded rapidly in recent months, with platforms such as Kalshi introducing combination contracts tied to sports and other real-world events. Financial trading apps and crypto platforms have also entered the space, increasing competitive pressure.
For DraftKings and FanDuel, participation via CME-linked products would represent a strategic response to this shift, positioning them closer to federally regulated event-based markets rather than state-regulated sports betting alone.
Broader Industry Implications
Beyond football, CME’s filing references potential contracts tied to other major sporting competitions and cultural events. This signals continued expansion of prediction markets beyond traditional wagering categories.
As regulators review the proposal, Super Bowl LX may become a key testing ground for how sportsbooks and prediction markets increasingly intersect within the US gaming and financial landscape.
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