August 2025 brought a significant rebound in New York’s online sports betting market, with total wagers reaching $2.04 billion. This represents a 41.9% increase compared to August 2024 and a 45.9% rise from July 2025, signaling strong consumer engagement and continued growth in the state’s digital gaming sector.
Gross gaming revenue for the month totaled $178.2 million, exceeding the previous year by 42.6% and demonstrating a 14.5% increase from July, despite being the third-lowest monthly revenue in 2025. The overall hold rate stood at 8.72%, reflecting consistent operator performance.
FanDuel maintained its leadership position in the market with $66.9 million in revenue from $561.9 million in wagers, equating to an 11.91% hold. DraftKings followed with $62.3 million in revenue from a $579.6 million handle, achieving a 10.75% hold, while Fanatics recorded a record monthly handle of $565.8 million, although its revenue remained $16.1 million, reflecting a lower 2.85% hold. BetMGM, Caesars, Rush Street Interactive, and ESPN Bet also posted strong figures, rounding out a competitive operator landscape. Bally Bet and Resorts World posted smaller totals but continued to maintain a presence in the state’s sports betting ecosystem.
This growth underscores New York’s position as a leading U.S. sports betting market and highlights the potential for operators to expand revenue and attract new players. With increased consumer engagement and record handles in certain cases, the market demonstrates robust opportunity for innovation, competitive differentiation, and long-term profitability. The August results reflect both the dynamism of the New York market and the ongoing evolution of online sports betting in the United States.
