DigiPlus expands customer care across gaming platforms

DigiPlus Interactive Corp. has expanded its investment in customer care operations across its platforms BingoPlus, ArenaPlus, and GameZone. The company said the move strengthens its long-term strategy to deliver scalable, player-focused support while reinforcing Responsible Gaming safeguards.

According to DigiPlus, its 24/7 customer service network is now supported by a workforce of more than 450 employees. The expansion reflects ongoing investment in recruitment, structured training programs, and service quality frameworks designed to support rapid platform growth.

Carlos Feliciano, Customer Service Director at DigiPlus, said the company is focused on building a sustainable service culture that prioritizes simplicity, speed, and accessibility. He noted that the company is developing a future-ready support system aimed at improving overall customer experience across its entertainment ecosystem.

Training as a Core Infrastructure

DigiPlus emphasized that customer care investment extends beyond staffing numbers. In 2025, the company reported more than 87,000 cumulative training hours across its service teams. The training framework has since been redesigned to move beyond traditional classroom instruction.

The updated model combines foundational learning with supervised real-world application. Frontline teams begin hands-on engagement earlier in the training cycle while receiving structured mentorship from senior staff. This progressive system is intended to improve decision-making under live operational conditions.

The company also places emphasis on human-centered service principles. Teams are trained to resolve concerns through conversation rather than scripted responses. According to DigiPlus, the goal is to treat each interaction as part of a broader customer journey rather than an isolated support ticket.

Responsible Gaming Integration

Responsible Gaming remains embedded within DigiPlus’ customer care structure. Service personnel complete dedicated training modules designed to help identify early signs of gambling-related distress. Staff are trained to respond with empathy while guiding players toward platform safeguards.

These safeguards include tools that allow users to manage play time, deposit limits, spending controls, and voluntary self-exclusion options. DigiPlus positions these systems as preventative infrastructure designed to support balanced gameplay.

When additional support is required, teams may direct customers to external mental health resources. The company highlights partnerships with independent helplines that provide psychological first aid and well-being support.

Operational Efficiency Plans for 2026

Looking ahead, DigiPlus plans to expand customer engagement capabilities through technology integration. The company said it intends to streamline workflows and improve response speed using automation and smart support tools, while maintaining human oversight.

The strategy focuses on building a scalable service architecture capable of handling long-term growth without sacrificing personalization. DigiPlus stated that innovation will be applied responsibly to maintain trust and service quality.

A Shift Toward Scalable Support

The expansion signals a broader industry trend toward professionalized customer care in digital gaming. As platforms scale, operators are investing in infrastructure that mirrors enterprise-level service operations.

For DigiPlus, customer support is positioned as a core operational pillar rather than a secondary function. The company frames its approach as a balance between technology efficiency and human-centered service delivery.

Ultimately, the initiative reflects an effort to future-proof player support systems. By strengthening training, staffing, and Responsible Gaming frameworks, DigiPlus aims to create a service environment that evolves alongside its digital entertainment platform

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