Shay Segev isn’t the loudest name in iGaming, but he’s one of the most influential.
While the industry chases hype, viral campaigns, and surface-level growth, Segev’s playbook focuses on infrastructure, integrations, and long-term scalability. He’s the reason companies like DAZN are now eyeing the iGaming sector not just as a content add-on, but as a serious, structured business vertical.
Back when he was co-CEO at Entain, Segev quietly laid the groundwork for one of the most tech-forward gambling ecosystems. Think centralized data systems, automated compliance, and AI-driven personalization, all before they were buzzwords.
Now at DAZN, he’s fusing media with betting, building a blueprint that connects live sports, audience data, and real-time wagering. It’s not flashy. It’s strategic. And it’s reshaping how the next wave of iGaming platforms will be built.
He doesn’t need headlines. His results are the proof. If you’re building for longevity in this space, Shay Segev’s moves are worth watching. Closely.
