When Richard Carter stepped into his new role as CEO of Gaming Innovation Group’s (GiG) Platform & Sportsbook division in September 2023, he brought with him a clear mission to industrialise growth for regulated-market operators and transform GiG into a global SaaS powerhouse.
Carter, known for steering SBTech through its merger with DraftKings and later leading Bragg Gaming Group, now leads GiG’s effort to scale its technology and operations at industrial speed. His appointment came as GiG restructured its business into distinct units, allowing each to focus on faster, more specialised growth.
Under his leadership, the Platform & Sportsbook division is evolving from a strong B2B technology provider into a standalone SaaS business designed to deliver seamless launches, agile integrations, and compliance-ready solutions. The goal is to empower operators to enter and scale across regulated markets faster with full localisation, flexible tech, and regulatory reliability at the core.
Carter’s focus on regulated jurisdictions couldn’t be more timely. As the iGaming industry faces tighter compliance frameworks and rising acquisition costs, operators need partners that combine speed, technology, and trust. GiG’s proposition “compliant entry into 36+ regulated markets” highlights its growing ability to support clients in some of the world’s most complex jurisdictions.
“Scalability and compliance aren’t just checkboxes anymore,” Carter’s approach implies. “They’re strategic advantages.”
With this new chapter, GiG isn’t simply competing in the platform and sportsbook space it’s positioning itself as the infrastructure backbone for regulated iGaming growth worldwide. Under Richard Carter’s leadership, the company’s vision is clear: to make launching in regulated markets faster, safer, and smarter than ever before.
