Kambi Expands with Canadian Bank Note Across Central America & The Caribbean
Kambi Group has signed a multi-year sportsbook agreement with Canadian Bank Note Company (CBN), extending the supplier’s reach across emerging betting markets in Central America and the Caribbean.
Under the partnership, CBN will deploy Kambi’s Turnkey Sportsbook platform across its LET’S BET and APOSTEMOS sportsbook brands, with initial launches expected in multiple regional markets in the near term.
The agreement adds further momentum to Kambi’s expansion strategy across the Americas as sportsbook technology suppliers increasingly target developing regulated jurisdictions outside the more mature US and European sectors. While financial terms were not disclosed, the deal provides additional regional diversification for Kambi’s operator network and strengthens its exposure to lottery-led sportsbook growth opportunities.
The partnership also reflects growing supplier interest in emerging betting markets where digital sportsbook penetration remains relatively low but regulatory frameworks are gradually evolving toward broader online wagering adoption.
Lottery operators continue turning to turnkey sportsbook infrastructure
The agreement highlights continued demand for outsourced sportsbook infrastructure among lottery and government-linked operators seeking faster entry into digital betting markets without investing heavily in proprietary trading, pricing and risk management systems.
For many state-linked gaming entities, turnkey sportsbook agreements remain the most commercially efficient route to market. Building internal sportsbook operations requires significant investment in trading expertise, compliance infrastructure, customer management systems and real-time risk controls, areas where specialist B2B suppliers maintain substantial operational advantages.
Kambi said CBN selected its turnkey platform for its trading, pricing, CRM and front-end capabilities, although the companies did not specify whether the agreement includes fully managed trading and risk services.
Across Latin America and the Caribbean, lotteries and government-backed gaming operators are increasingly expanding beyond traditional draw-based products into online sportsbook and digital wagering verticals. The shift is being driven by changing consumer demand, mobile betting adoption and increasing pressure on legacy lottery operators to modernise their digital gaming offerings.
As a result, sportsbook suppliers with established turnkey capabilities are positioning themselves as long-term infrastructure partners for operators entering regulated betting markets for the first time.
Canadian Bank Note expands digital wagering ambitions
Founded in 1897, Canadian Bank Note has historically operated across lottery systems, currency printing, identity management and secure government technology services.
The company has traditionally maintained a strong presence in regulated and government-linked sectors, but the Kambi agreement signals a broader strategic push into digital wagering and sportsbook operations.
By partnering with an established sportsbook supplier rather than developing proprietary infrastructure internally, CBN can accelerate market deployment timelines while reducing operational complexity and trading risk exposure.
The use of the LET’S BET and APOSTEMOS brands suggests the company is pursuing a multi-market sportsbook strategy across regulated jurisdictions in Central America and the Caribbean, where localised betting products and lottery-linked distribution models remain commercially important.
The agreement also underlines how lottery-adjacent organisations are increasingly viewing sportsbooks as a natural extension of their existing gaming and retail ecosystems. In many emerging jurisdictions, lottery operators already possess strong retail distribution, government relationships and consumer brand recognition, providing a foundation for sportsbook expansion once regulatory approval is secured.
Kambi continues diversification beyond mature sportsbook markets
For Kambi, the partnership supports a broader diversification strategy as competition intensifies across mature sportsbook markets.
The supplier has continued expanding its international footprint amid rising pressure in highly competitive jurisdictions such as the United States and parts of Europe, where operators increasingly pursue proprietary technology strategies or negotiate tighter commercial terms with platform providers.
Emerging regulated markets in Central America and the Caribbean offer a different growth profile. Although overall market sizes remain smaller, competition is often less saturated and operators typically require more comprehensive outsourced sportsbook solutions.
This dynamic creates opportunities for turnkey suppliers capable of delivering managed trading, risk management and operational infrastructure across newly regulated environments.
Kambi CEO Werner Becher said the partnership strengthens the company’s position across the Americas while supporting CBN’s sportsbook growth ambitions.
CBN President of Lottery and Gaming Kirk Arends described sportsbook deployment as a strategic step in expanding the company’s regional digital gaming business.
The agreement further demonstrates how sportsbook technology suppliers are increasingly using lottery partnerships to establish positions in developing regulated betting markets where state-linked operators continue to play a central role in digital wagering expansion.
Source: Kambi
