Hollywood.com has officially partnered with Crypto.com to launch an entertainment-focused prediction market, giving users the ability to legally trade on showbusiness-related events. The collaboration marks a major evolution in both entertainment and iGaming, merging blockchain technology with fan-driven engagement.
Under the agreement, Hollywood.com, a Florida-based entertainment news platform, will introduce event contracts covering movies, television, music, and major award shows. Crypto.com, a CFTC-registered exchange and clearing house, will operate the backend infrastructure to ensure compliance, security, and liquidity for users.
This move follows the rising popularity of prediction markets worldwide, traditionally dominated by players like Kalshi and Polymarket. However, Hollywood.com’s offering stands out as the first platform dedicated entirely to entertainment, allowing users to speculate on cultural moments from Oscar winners and box office success to music chart performance.
Travis McGhee, Crypto.com’s Global Head of Capital Markets, emphasized that the partnership aims to blend fandom and finance, offering customers an innovative way to engage with entertainment. Hollywood.com co-CEO Mitchell Rubenstein added that this initiative gives fans “a voice in predicting the moments that define entertainment,” positioning the company as a pioneer in this emerging sector.
As prediction markets continue to attract mainstream attention, Hollywood.com’s new platform could redefine how audiences interact with the entertainment industry, offering a fresh, regulated, and participatory experience at the intersection of culture, gaming, and blockchain innovation.
